Free Presence Checklist
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The Trade Flow System

You run the jobs.
We keep the calls coming.

Most HVAC guys, roofers, and contractors lose jobs every week to competitors who show up online. RBLaunch handles your social media, Google presence, and lead follow-up — done for you, every month.

Taking new clients — Brainerd Lakes Area & surrounding markets
Client Result — Lasher Inspections
Fresh Facebook Page · Week 1
Account age Brand new
Strategy SEO content + local positioning
Google profile Fully optimized
New followers 50 in 2 days ↑
2 wk
Average time to visible results Not months. You'll see movement in the first two weeks — new followers, Google profile active, lead system live.
100%
Trade businesses only
Done For You
You don't touch the marketing
2 wks
To first visible results
1 job
Covers your monthly investment
Why Trade Businesses Stay Stuck

Three reasons you're leaving
jobs on the table

It's not your work quality. Trade businesses with terrible online presence beat better ones every day — just because they show up.

01
You're invisible on Google

When someone in your area searches "HVAC repair near me" or "roofer Brainerd," they find your competitor — because your Google Business Profile is unclaimed, incomplete, or has no recent activity. That's a free lead going to someone else, every day.

02
Word-of-mouth has a ceiling

Referrals are great — until they dry up. If you're depending entirely on word-of-mouth to fill your calendar, you've got no control over your pipeline. Social media and Google presence are what let you grow beyond the people you already know.

03
Leads call and go cold

A missed call is a missed job. Most trade business owners are on the job site — not watching their phone. Without a system to follow up automatically, that lead calls the next guy. We set up automation that responds within minutes, even when you can't.

The Offer
The Trade Flow System by RBLaunch

Everything your online presence
needs — done for you

You run jobs. I run your marketing using The Booked Out Blueprint — a proven process that keeps your social media active, your Google profile growing, and new leads following up automatically every month.

What's included every month
Social Media Content
Facebook & Instagram. You film a quick clip on the job site — I write it, caption it, optimize it, and post it. Your face, your work, my strategy.
Google Business Profile Management
Regular posts, photo updates, Q&A management, and review response. Your profile stays active, which Google rewards with better rankings.
Post Playbook
A curated set of ready-to-use post ideas built for your trade — real examples of exactly what you could put on Facebook or Instagram to start getting attention and traction in your market.
Referral System
A simple funnel that makes it easy for happy customers to refer you. Set up once, works in the background every month.
Missed Call Text-Back & Lead Automation
You miss a call on the job site. Two minutes later, they get a text automatically. A chatbot handles basic questions and keeps them engaged until you can follow up.
Meta Ads Management
Targeted Facebook and Instagram ad campaigns built around your trade, your area, and the jobs you want more of.
Ready to stop losing jobs to competitors who show up online?
Book a free 15-minute call — no pitch, just a straight conversation about whether this is the right fit.
Send a Message
The Booked Out Blueprint

Up and running in two weeks

01
Setup Week

I build everything out — Google Business Profile fully optimized, chatbot live, missed-call text-back active, referral system connected, content templates ready for your trade. You don't lift a finger.

02
Content Flow Starts

You film a 30–60 second clip on the job site. Send it to me. I write the caption, add the SEO, and post it to Facebook, Instagram, and Google. That's your entire job. I handle the rest.

03
The Phone Rings More

Your Google profile climbs. Social following grows. Referrals come in through the system. Leads who call after hours get a text response within minutes. You close more jobs — without changing how you work.

Real Results

Here's what happens
when you show up online

Case Study
Lasher Inspections
Home Inspection · Brainerd Lakes Area, MN
50
New followers
in 2 days
Starting from a completely fresh Facebook account — no followers, no posts, no history. With SEO-informed content outlines and a "local business that knows its stuff" positioning strategy, the account built real, local traction in the first 48 hours. Google Business Profile was also fully set up and optimized alongside the social launch.
The ROI of one extra job per month
Average roofing job value ~$9,500
Average profit margin (30%) ~$2,850
Monthly retainer cost $1,200–$1,500
Net after 1 extra job +$1,350–$1,650
Every job after that Pure upside
RB
Taking new clients now
Based in Brainerd Lakes Area, MN
Built 5 computers — tech is second nature
Family background in construction & trades
Also running a flooring & countertops business
About Ryan

Not an agency.
Not a freelancer.
Someone who gets it.

I'm Ryan — the only person at RBLaunch. I got into marketing the same way a lot of people get good at things: I was frustrated. Frustrated with not having money, and frustrated watching businesses with great work get beat out by competitors who just knew how to show up online.

So I started paying attention to how marketing actually works — not from courses, but from billboards, ads, real businesses. I grew up around my dad's construction company. I know how trade business owners think, how they talk to clients, how they quote jobs. I'm not going to pitch you on anything you don't need.

I take on a small number of clients at a time so I can actually deliver. You're not getting handed off to a junior employee or an overseas contractor. You get me, doing the work, every month.

Results first, always
Lasher Inspections went from zero to 50 followers in 2 days. I don't ask for months to show results. You'll see movement in the first two weeks.
Built for trades, not everyone
I work specifically with trade businesses — HVAC, roofing, concrete, home inspection. If you need someone who understands your industry, that's the point.
No jargon, no runaround
I tell you exactly what I'm doing and why. Monthly updates in plain language. You'll always know what's happening with your presence.
Free Resource

Find out exactly where
you're losing jobs online

The Trade Business Online Presence Checklist is a free 15-point self-audit. Takes 5 minutes. You'll know exactly what's broken and what to fix first — no pitch call required.

  • Google Business Profile — 5 quick checks
  • Social media basics — are you showing up?
  • Lead follow-up — are you losing jobs to slow response?
  • Scoring guide — see where you actually stand

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Fill in your name and email on the left — the full checklist unlocks instantly.
Trade Business Online Presence Checklist
15 questions · 5 minutes · Free
Google Business Profile
Profile is claimed and verified
At least 10 Google reviews
Photos of actual work uploaded
Posted an update in last 30 days
Hours, phone, and address are correct
Social Media
Active Facebook or Instagram page
Posted in the last 2 weeks
Bio clearly states what you do and where
Content shows real work, not stock photos
Customers can message or contact you directly
Lead Follow-Up
Missed calls followed up same day
System to follow up with leads who don't book
Satisfied customers are asked for referrals
Leads can contact you online (not just by phone)
Know where most leads are coming from
Get in Touch

Let's talk about
your business and
what's holding it back.

Fill out the form and I'll respond within one business day. No pitch deck, no discovery call required — just a real conversation about whether The Trade Flow System makes sense for you.

Response Time
Within one business day
Availability
Taking new clients — limited spots
Location Focus
Brainerd Lakes Area & surrounding markets
Book a free 15-minute call
Pick a time that works for you — no sales pitch, just a straight conversation.
or send a message below
Include my free Online Presence Checklist
I'll send the 15-point checklist with your response so you can see exactly where your business stands before we talk.
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